With more than 20 years experience in media and marketing, Jeff Carvalho is one of the leading authorities in both youth culture and web3 media. He's played a very important role in building a space for young designer and creatives to express their works as cofounder of Highsnobiety, the leading global lifestyle media and ecommerce brand that brought sneakers, streetwear, fashion and luxury to the mainstream. With the rise of blockchain and web3 technology, Carvalho was early adopter and evangelist helping bring "culture on chain," through Burrata, the strategy firm he cofounded in 2021 and "Culture Club" a weekly audio that intersects crypto with the arts. Carvalho is also an active investor, advisor and mentor helping bring new startups and ideas to market.